Find your way to hotel marketing with the Google Maps

And here we are. Jess Lee, Product Manager of the division "Google maps", has announced important features that simplify the inclusion of interactive maps on hotel websites. Let's see all the 3 SIMPLE steps to add a beautiful Map to the section "location" and make it a little more pleasant (and useful):

1. Reach the Google maps homepage and select the right map providing the name of the City or the street address of the hotel.

2. Click on "link to this page" in the top right corner, then copy the text that you see in the box"Paste HTML to embed in website".

3. Here you have just to paste the code in your web page and it's done. It was easy, uhm?

Worldwide travellers choose their accommodations looking for location features. Every hotel has to show its location and the nearest attractions in all the possible ways. Price is no longer a problem, if the hotel is in the middle of the historical centre.

The social networks as a new form of middlemen - there is a clear shift in the purchase trend that leads to the BOOK NOW button of hotel official sites. Google interactive maps are just a face of Web 2.0 new applications: you can create your map and redistribute it, other than give your site visitors something that's really an utility and not a commercial.

There's always a moment in life when you have to choose if you want to be just like the others or add a little more fun! Google map is basically the same - drawings, videos, photos can be added to improve the way your guest begin to depict their future location. Customize the maps with museums and monuments is a wonderful idea, and there's no more API key problem to stop us!

Here we have an example of how you can modify your map: http://www.rosarygarden.it/map/map_en.htm. For further detailed information refer to the Official Google Maps Website, it's easy! If I can do it, you surely can

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Many thanks go to Florence hotel for the authorization to use their material

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